Under Yasasree Impex Pvt Ltd., project Hesperidin aims to introduce innovative market-driven models for small sweet oranges farmers and women labors. The project creates an additional source of income for destitute sweet oranges farmers by re-utilizing aborted fruits that would have otherwise gone waste and making a profit by selling them to markets.
Sweet oranges cultivation involves high investments in addition to grappling with severe market uncertainties. Number of external and internal factors cause sweet orange trees shed fruits prematurely – causing more damage to the price of the fruit. Natural weather conditions such as excessive rain, lack of irrigation, hard winds, cyclones etc. accelerate the premature ripening and fruit dropping process. About 4 out of 5 fruits are estimated to be dropped at different stages, leaving farmers in drudgery. Moreover, farmers only start getting revenue from the fourth year onwards. External issues such as extreme weather phenomena can spoil the crop, leaving destitution behind them.
Horticulture workers, particularly women, in Nalgonda, Anantapur, Kadapa and Prakasham districts of Telangana and Andhra Pradesh states in south India do not have the skills, training and resources to conduct a particular commercial trade or activity, resulting in the lack of women’s financial contribution in a household. Further, fewer seasonal cycles further lower the household income moving families to extreme levels of poverty.
Small sweet oranges are rich in Hesperidin, a raw material that high in demand within the pharmaceutical industry. Collecting, processing and selling sweet oranges can generate additional income for communities, who otherwise might find these fruits futile..Project Hesperidin work with farmer cooperatives and networks, who pick these aborted fruits and dry them for about 14 days. We buy these fruits from the farmers and in turn sell them to a French pharmaceutical company. This method of collecting dropped fruits has created a secondary source of income to these farmers, who would have otherwise disposed of these oranges for very low price or for free of charge. Since studies have proven that only fruits of a certain size contain hesperidin, we work with communities to accept sweet oranges with a diameter of less than 1.8 centimeters. With emphasis on low-cost and low-investment interventions, Project Hesperidin works to serve livelihoods achieve social and economic viability.
We have carried out a two year pilot phase from 2015-2017, involving 500 families in 82 villages in Andhra Pradesh, successfully demonstrating the feasibility of the project. As a company, we registered a profit of 19.6%, creating a considerable impact on the ground. Last season, 2017-2018, we are working with 2000 families in 400 villages in Andhra Pradesh and Telangana states, and after 2020 we aim at expanding our activities even beyond India.
Double the income of 5000 women`s families
35% additional income for 5000 farmers` families
Employment creation for 100 people with emphasis on women
Initiation and capacity building of 16 women based producer groups